June 19, 2012: Consumer Demand for Home Technology Grows as Housing Market Recovers
ARLINGTON, Va. — The Consumer Electronics Association (CEA)® released its 10th Annual State of the Builder Technology Market Study, which found installed home technology is strongly solidified in builders’ portfolios of services and offerings.
“This year’s study confirms CEA’s long-held belief and prediction that home technology would make a positive contribution to the inevitable housing market recovery as home buyers’ digital lifestyles and desires for energy efficiency factor into purchasing decisions,” said Steve Koenig, CEA’s director of industry analysis.