ATLANTA - The Refrigeration Service Engineers Society (RSES) is attempting to shake off what it feels the industry considers a members-only, refrigeration-focused image by promoting itself as "The HVACR Training Authority" and establishing relationships with a wide range of other industry organizations.

"We want to return RSES to a place of prominence and relevance," Executive Vice President Mark Lowry told delegates at the 69th Annual Conference and HVACR Technology Exposition.