According to Renae Turnbaugh, Source 1 marketing manager, ballot boxes were placed in all Source 1 independent distributor locations and York-owned branches. "As we sorted through entries, the name Sparky quickly emerged as the most popular name suggested by contestants," she said. "So, all the entries bearing the name Sparky were placed in a box and from them, a single winner, Sam Ford, of Horn Lake, Miss., was selected.
"Ford and a guest won a three-day trip to Las Vegas, as did Equipment Supply Distributor Inc. (ESD) of Memphis, Tenn., an independent Coleman® brand distributor that provided Ford with the entry."