GOLDEN, Colo. - ServiceMagic.com, an online provider of prescreened service professionals, has announced a strategic relationship with MSN establishing ServiceMagic as the exclusive provider of home improvement contractor services on the MSN House and Home Web site.
"This alliance provides us with a new significant channel for our services," said Rodney Rice, co-founder of ServiceMagic. "MSN House and Home visitors make up a large and very attractive homeowner demographic for our contractor customers. We expect this relationship to add significant traffic to our customer base."