Emerson Launches Advertising Tool for Full-Line Wholesalers
ST. LOUIS - Emerson Climate Technologies has announced the availability of its AdMaker tool. Currently offered exclusively to Emerson Authorized Full-Line Wholesalers, AdMaker is an online resource that allows wholesalers to customize advertisements and sales collateral corresponding with Emerson Climate Technologies products and services.
According to Mark Gibson, vice president and general manager of Emerson's Distribution Services division, the AdMaker tool is designed to support Emerson Authorized Full-Line Wholesalers in their efforts to identify and promote themselves. "When we launched the Emerson Authorized Full-Line Wholesaler program in late 2005, our wholesaler partners expressed a need for collateral materials - like ads, invoice stuffers, posters, and signage - to fully communicate the benefits of visiting an Emerson Authorized Full-Line Wholesaler location," Gibson said. "We've developed AdMaker to respond to that need and to help these wholesalers continue to build their businesses."