It would be fair to say the geothermal industry is at a bit of a crossroads. Despite being around for more than 30 years, the math says it accounts for less than 1 percent of the HVAC market. And, for the first time since 2007, geothermal contractors are out in the market selling their residential products without a 30 percent tax credit.
The two-day event, which focused on helping dealers strengthen and grow their businesses, featured presentations on WaterFurnace products, marketing tools, training, financing, and more. Attendees also heard updates from the Geothermal Exchange Organization (GEO) and the International Ground Source Heat Pump Association (IGSHPA) regarding the geothermal tax credits.
Organization Intends to Raise the Profile of Geothermal Heat Pumps
September 8, 2014
In early August, geothermal heat pump (GHP) stakeholders put the finishing touches on the New York Geothermal Energy Organization (NY-GEO) — a new not-for-profit trade association founded by 67 members that promises to increase market penetration and sales across New York state.
The journey from a niche market to a highly respected market takes a lot of work. Geothermal contractors were doing just that as they discussed how to better market their industry when they gathered in Las Vegas for the 2013 International Ground Source Heat Pump Associations’ (IGSHPAs) technical conference and expo.
Heating, Refrigeration and Air Conditioning Institute of Canada (HRAI) President Warren Heeley and Ontario Geothermal Association (OGA) President John Bosman have signed an affiliation agreement that will make OGA a part of the HRAI organization.
It was a good year for geothermal, and much of that credit must go to Doug Dougherty and his staff at the Geothermal Exchange Organization (GEO). Well, if you can call the 1.5 people working for the GEO president and CEO his “staff.” Those accomplishments are the reason Dougherty was named a 2012 NEWSmaker.