Service World Expo, held Sept. 7-8, announces a call for entries for its Super Hero Branding contest. “We are looking for a few special companies that use a Super Hero (mascot) logo to brand their team of professionals,” said an Expo spokesperson.
An inside look at the company’s labs and facilities
July 11, 2017
Trane unveiled a new brand campaign that signifies its growth and transformation over the last century. The new campaign, titled “Tested to Run,” highlights the testing methods and engineering teams of the company.
Bacharach Inc., a manufacturer of refrigerant gas leak detection and monitoring instruments, and combustion and emission analyzers, announced the launch of an updated website and brand identity, revitalizing its logo, company colors, and redesigning its collateral materials to provide a clearer and stronger presence within its focus markets. The new brand identity more closely follows Bacharach’s strategic direction and focus of instrumentation solutions for the HVAC and refrigeration industries.
The new logo emphasizes its forward-thinking mindset
February 15, 2017
Diversified Heat Transfer (DHT) announced the launch of its new corporate brand strategy and website, www.dhtnet.com, that elevates the company’s corporate identity and supports the ongoing evolution of the brand.
Do all of your service technicians provide service that is repeatable and consistent? Think about your service department for a moment. It is profitable? Staffed properly? Is it steady in workload? Are you growing? Is it a department you’re proud to run?