Editors Blog

Redbox Principles Help Contractors Cut Losses

June 14, 2010

Knowing when to let go can be a challenge. As I raced back to Kroger to beat Redbox rental’s 9 p.m. deadline on the fifth day, I thought to myself, it would have been cheaper to cut my losses and return it on the first day and rent the movie later when it was a better time. It took me six months to convince myself that renting movies this way could be a good idea. It then took me three weeks to master renting and returning movies that embodied both value and convenience. But one question remains, how many days do I wait before I cut my losses and return that unwatched movie?

I am curious as to how many of you contractors are pondering this same question. Not about your Redbox rentals, but about the add-on business you recently started to help offset the effects of the economy. Some I am sure found success and profit in their add-on business. I am positive, however, that others have found their new venture capital plan to be more of an albatross. It’s time to ask yourself some questions. How much time and money have you invested in this piece of the business? How much do you stand to lose/gain if you let this idea go? What will it do to your standard business’ reputation? Hopefully you asked these questions before you began, but things don’t always turn out as expected.

So, let’s hear it. Did you start an add-on business? Is it time to cut your losses and let go?
You must login or register in order to post a comment.



Image Galleries

2014 World Energy Engineering Congress

Scenes from the 2014 World Energy Engineering Congress in Washington, D.C.


NEWSMakers: John Lanier

John Lanier of North American Technician Excellence (NATE) stops by the NEWS’ booth at the AHR Expo to discuss NATE’s presence at the show, what’s coming up in 2015, and much more. Posted on Feb. 20.

More Podcasts


NEWS 02-23-15 cover

2015 February 23

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

Mobile Workforce

Mobile devices and field management software are spreading in the HVAC industry. Are you utilizing this technology?
View Results Poll Archive


2015 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to ACHRNews.com. Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con