I recently wrote a blog about the importance of HVAC contractors having an online presence through operating a website and utilizing social media. Today I’m going to go one step further.

The NEWShas been undergoing some changes as of late. If you read our print edition, you may have noticed a new look this past month as we launched our new redesign. Along those same lines, the new and improved achrnews.com should launch any day now. The website redesign will feature a cleaner look and responsive design, meaning it is fully optimized for mobile devices.

Responsive design has become a best practice for websites ever since Google began using mobile friendliness as a ranking tool in search results back in April. This is significant since more and more people are visiting websites using smartphones and tablets. In fact, year-to-date, achrnews.com has received roughly 27 percent of its page views from mobile traffic. I myself get the majority of my information using my iPhone either through mobile applications or by searching online. And that number is going to increase from here. 

Is your contracting website mobile friendly?