The NEWS is accepting nominations for its annual Best Contractor to Work For contest. Each year, The NEWS’ editors honor great companies who have done a phenomenal job when it comes to taking care of their employees and truly making their businesses the best places to work.
It’s no secret that technology continues to change our lifestyles year after year. However, staying ahead of the curve when it comes to these changes seems like a tall order for many HVAC contractors. In order to reach today’s consumer, you have to understand the way their viewing habits and entertainment preferences have evolved.
A Customer Relationship Manager (CRM) is a type of software tool that companies use to manage and analyze customer interactions throughout the customer buying cycle, with the goal of improving business relationships with customers. A sales CRM takes this to the next level by driving sales related activities and keeping the sales team accountable to a defined sales process.
The old saying is true: Customers will remember not what you said or what you did, but how you made them feel. This begins with empathy. Before you can apply empathy to your practice, it is important to understand how it differs from sympathy. These two words are often used interchangeably; however, they actually represent separate concepts.
What is a sense of urgency? A true sense of urgency is when people think that actions on critical issues are needed now. A sense of urgency is not, “I must have an operations meeting today,” but it is, “We must have an operations meeting today, and the meeting must accomplish something important.” The first example would be like having a morning huddle with everyone reporting, but no action plan to make today successful. Before you can truly create a sense of urgency, you must first understand the opposite of urgency.