Articles by Jamie Gerdsen

Going from Push to Pull to Profits

By Jamie Gerdsen
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In an earlier article, I shared that during a break at a seminar for business owners, I’d explained my “push > pull” theory to three traditional business owners. Read to find out what this theory is.


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Going from Push to Pull: A Strategy for Employee Motivation

By Jamie Gerdsen
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“Been in the business 32 years. Push. Push. Push. It’s always been that way,” he said. “I don’t push,” I told him. “My people pull, and my business is thriving.”


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