Articles by Butch Welsch

Give Yourself Time to Complete Your Tasks

January 28, 2008
As 2008 begins, I believe it’s a good idea to consider ways to make improvements in the way we operate. As I talk to contractors, it seems that one of the biggest problems facing most contractors is that there are not enough hours in the day to complete all of the tasks that they need and/or want to accomplish.
Read More

Looking Back and Forward at Year's End

December 24, 2007
Already we have come to the close of another year. Is it just me or do the years seem to go by quicker for all of you as well? It has been a year with mixed results.
Read More

Adding Products and Services to the Mix

November 26, 2007
Retailers have diversified and have included additional products and services to their main offering. I wondered how we could apply these principles to our HVAC contracting businesses. The things that came to mind immediately are maintenance agreements, water panels for humidifiers, and replacement media for media air cleaners.
Read More

Technician Shortage: The More Things Change...

October 29, 2007
It’s interesting in our industry that no matter how much change there is, some things seem to stay the same. At contractor meetings five and even 10 years ago, the major topic on everyone’s mind was “where are the technicians of tomorrow going to come from?”
Read More

Loyalty Isn't What It Used to Be

September 24, 2007
As contractors, we've always counted on certain customers to be loyal when it came time to make a purchase. However, with the availability of information, the fast pace of everyone’s lifestyle, maybe we can’t count on loyalties like we have in the past.
Read More

Study Looks Into Future of HVAC Trade

August 27, 2007
The New Horizons Foundation, an HVAC and Sheet Metal initiative, with its original funding from the Sheet Metal And Air Conditioning Contractors’ National Association (SMACNA), is involved in its most comprehensive study to date. The purpose of this study, called “Identifying Alternative Futures,” is to attempt to get an idea of what the HVAC and metal industry will look like 10 years from now, in 2017.
Read More

Good Customer Service Knows No Season

July 30, 2007
In really busy times it's important to not forget about the importance we put on serving each and every customer. When we get busy it becomes easy to forget the basic doctrines upon which we operate.
Read More

Can Customers Find You on the Internet?

June 25, 2007
As we think about the generation that is growing into becoming our customers, we have to change our thinking about the way they operate. It’s much more likely they’ll use the computer or their Blackberry to search for companies with whom they want to do business.
Read More

Who Sorts Out the Common Sense Objectives?

May 28, 2007
Surely everyone in business would have enough common sense to have common sense. But do we? Do we make our decisions based on common sense and well-balanced judgment?
Read More

Your Peers Are Waiting to Help You

April 30, 2007
What is the best way to deal with all of the issues and concerns of the HVACR industry? I want to take this opportunity to make a pitch for the importance of getting involved with other contractors.
Read More



Image Galleries

2014 MCAA Annual Convention

Scenes from the 2014 MCAA Annual Convention in Scottsdale, Ariz.


NEWSmakers: Julian Scadden

Training is an ongoing process. Julian will discuss how you can generate maximum return on time and energy invested training by following a three part process. Listen to this podcast to get expert tips on training, tracking and follow up. 

More Podcasts


NEWS 04-21-14 cover

2014 April 21

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe


Which statement on service calls best applies to your business?
View Results Poll Archive


2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con