Matt Plughoff

Matt Plughoff works with Desert Consultants. He may be reached at 602-791-4578; matt_plughoff@yahoo.com.

ARTICLES

Get the Referrals You Earn

By Matt Plughoff
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In our industry, too many people act as if earning a free lead is a matter of being nice or less expensive than the competition. But a true referral is different. Referral leads are emotionally based and therefore require that you think about the customer’s experience not in terms of service, but in terms of experience.
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Defeating Pirates on the Team

By Matt Plughoff
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There has been a good deal of news lately about pirates raiding ships along the African coast. Bucking all authority and rule of law, these criminals capture sea-bound vessels filled with precious cargo. There is a version of this in our industry, though it may be more of a question of incompetence rather than out-and-out piracy.
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2014 Energy Efficiency Forum

Highlights from the 25th annual Energy Efficiency Forum in Washington, D.C.

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NEWSMakers: Jeremy Begley

Jeremy Begley, home-performance specialist and Web and social media manager with National Heating and Air Conditioning Co. in Cincinnati discusses how and why you should add home-performance philosophies to your contracting repertoire. Posted on Sept. 12.

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2014 September 15

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Venting R-22

The NEWS reported that a man received prison time for venting R-22. Should EPA step up enforcement?
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2014 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

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