Jim Hinshaw

Jim Hinshaw is president of Sales Improvement Professionals Inc., a sales training and consulting company. He can be reached at 602-369-8097 or jimhinshaw@siptraining.com.

ARTICLES

It's on My Heart - The Latte Factor

By Jim Hinshaw
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We need to listen customers into buying. When we listen and they talk we get people engaged emotionally. This is a good thing since that is how they buy - emotionally. They then justify it with logic. And the buying process becomes an event, just like my Starbucks time.
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A Home Builder's Creative Salesmanship

By Jim Hinshaw
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In this example, a builder used a unique approach to capture a sale that was getting away from him. Now, the builder did not lower his price. That is our industry standard, and what usually happens. But, don’t do it. Instead, get creative.
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Using Computer Technology

By Jim Hinshaw
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Can you use a cold box to warm up sales? Just had a question posed to me this week: Do you think that computer technology can help us build the personal attributes and relationships needed to sell systems today? Yes.
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Dentist Saves Ford

By Jim Hinshaw
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Maybe your business has had a slow month or two. Many of us can relate. You may not know what to do next, not sure what tomorrow will bring. I want to share with you a story that you may not be familiar with, the story of the Ford Motor Company in the early years.
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On My Heart: Financing Good Health

By Jim Hinshaw
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Aaron York and Jim Hinshaw share the same passions for the HVAC business; they like to help folks feel better and enjoy their comfortable homes.
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HVAC Turns 13!: Life After 13 SEER: The Sales Process, What People Want

By Jim Hinshaw
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We need a retail sales process that does not manipulate the buyer, but puts them and their needs first. The answer to doing this is to utilize a sales process that incorporates several parts to let customers decide which products are perfect for them.
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2014 Energy Efficiency Forum

Highlights from the 25th annual Energy Efficiency Forum in Washington, D.C.

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NEWSMakers: Rajan Rajendran

Rajan Rajendran, newly appointed director of the Emerson Innovation Center, talks about the new $35 million facility and how it will function on the University of Dayton campus. Posted on Aug. 29.

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