Service Market

New Day, New Jet

How to Face Each Day With Courage and Fly to Your Potential
May 28, 2012
Not knowing what to expect, I stood at attention, braced myself, and saluted smartly. He quickly saluted back, looked me in the eyes, and reached over to shake my hand. “OK, Waldo, it’s a new day, new jet! Are you ready to pass this flight?"


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Contractors Confront Climbing Gas Costs

May 14, 2012
The U.S. Energy Information Agency (EIA) predicts that during the May-through-September summer driving season this year, regular gasoline retail prices will average about $3.95 per gallon, peaking in May at a monthly average price of $4.01 per gallon.


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Some Folks Are Just Plain Nuts

May 14, 2012
You probably realize some of your customers are just plain nuts, and others will take a chance on dying if it means they can save a few bucks on a repair or installation. Then there are customers who somehow turn nuts after you’ve done the work for them.


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Getting the Real Story on Space Heaters

May 14, 2012
According to contractors, consumers have been deluged with marketing messages touting the benefits of single-room space heaters as a way to cost-effectively heat a space using electricity instead of gas, propane, or fuel oil as the heating source.


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Unlicensed Activity Threatens Credible Contractors

April 23, 2012
Known by such monikers as “fly-by-nighters,” “chuck-in-a-truck,” and “moonlighters,” unlicensed contractors are likely approaching homeowners in your neighborhood right now. While these under-the-table workers may offer what seems like a great bargain, their discounted prices may end up costing much more in the end.


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Home Performance Contracting Steals the Show at ACCA

April 16, 2012
With more than 2,400 contractors attending the recent 2012 ACCA Annual Conference and Indoor Air Expo in Las Vegas, the event lived up to its “Raise the Stakes” billing.


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Regulatory Issues Dominate ACCA CEO Forum

April 9, 2012
At the 2012 Air Conditioning Contractors of America (ACCA) annual conference, attendees had the opportunity to hear top executives from five major industry manufacturers discuss some of the hottest topics in HVAC. Some of the topics included regional standards, dry-charged unit sales, the R-22 price spike, and more.


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Going Against the $29 Tune-Up

April 2, 2012
Many contractors (and big-box stores) try to grab customers’ attention by advertising the ubiquitous $29 tune-up. So is the $29 tune-up an effective marketing tool that can be used to beef up the customer base? Or is it a pernicious practice that lowers the bar for the HVAC industry? It all depends on your outlook.


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Improving Economy Needs Skilled Workers

March 26, 2012
Contractors across the nation are finding that although the HVAC industry has experienced change in the recent economic crisis, its need for skilled labor and certified technicians has not been completely abated by the influx of displaced workers from the economic downturn. Other trade industries have noticed this problem, too.


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Warm Winter Impacts Contractors Nationwide

March 19, 2012
While spring officially starts tomorrow, several HVAC contractors are still waiting for winter to arrive. The national average temperature across the 48 contiguous states in January was 36.3 — 5.5 degrees above the 1901-2000 average, according to the National Oceanic and Atmospheric Administration’s (NOAA) National Climatic Data Center.


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NEWSmakers: Julian Scadden

Training is an ongoing process. Julian will discuss how you can generate maximum return on time and energy invested training by following a three part process. Listen to this podcast to get expert tips on training, tracking and follow up. 

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