Special Report: Green Building
August 6, 2007
The surge in discussions about green buildings of recent
months has captured the imaginations of many associated with energy-related
products or services. The mechanical contracting business is at the forefront
of change as building owners are asking for more information on green buildings
and the Leadership in Energy and Environmental Design (LEED) buildings program.
In the second of a series of Special Reports, leaders of
three commercial manufacturing companies met with John Conrad, publisher, and
Mike Murphy, editor-in-chief of The NEWS. Following are
excerpts from conversations with John Conover, president of Trane in the
Americas; Kelly Romano, president, Building Systems and Services (BSS) Carrier
Corp.; and Eric Roberts, executive vice-president, McQuay International.
GREEN BUILDING
The NEWS: The U.S. Green Building Council recently reported
that for new construction, there are 3,738 registered projects and 504
certified LEED projects. The LEED program seems to be gaining momentum; where
do you see that in importance for commercial contractors?
Romano: Green buildings are the future of our industry and
of our planet. With hundreds of billions of dollars in new commercial
construction annually, the environmental burden imposed by the construction and
operation of buildings will continue to rise. Sustainable design considerations
that take into account the environmental impact over the life of buildings are
critical.
LEED is gaining momentum. While the LEED program is targeted
for the top 25 percent of the building market - interest is developing at every
level and will continue. Many of the high-profile jobs will consider the LEED
process even if they don’t use it. Most agencies of the federal government
require that the LEED process be used in all new buildings. In Washington and
Boston, LEED will even be required of all buildings, both public and private.
Commercial contractors need to understand LEED and how it
fits into the process. Contractors are involved in the decision process on 23
credits: the recordkeeping for 14 credits and the submittal process on 30
credits. Simply put, LEED certification cannot happen without the HVAC
contractor.
Distributors should also understand the process and how the
products they sell can be used to meet LEED criteria. The LEED program does not
certify products, but looks at the building as a whole. It is the interaction
between components that is the key to good, sustainable design. This type of
process requires the distributor to think in terms of systems. Distributors and
contractors need to ask themselves, “How do the components I sell interact with
the rest of the building systems?”
The equipment delivery process and schedule can also become
an important consideration. Storage of materials at a jobsite may change in
order to keep materials free of contamination. Distributors may need to work
closely with contractors to provide materials only when needed.
Carrier was one of the founding members of the U.S. Green
Building Council (USGBC), and we take our commitment to sustainability
seriously. Energy efficiency is a major focus, which is why we look at how
equipment operates in part load conditions.
I look forward to the day when green building is the
standard, and evaluating every design decision in order to understand its
potential impact on the environment, occupant health and comfort, and the
bottom line is the norm.
Conover: We think the environmental movement is going to
continue to grow and generate more momentum. Energy is at the crux of it. Trane
has been an industry leader in energy since the 1970s, and now we are strong
supporters of the green building movement. In fact, we have 92 LEED-certified
professionals on our staff, and I am a member of the U.S. Green Building
Council CEO roundtable.
The green movement will place the demand for higher-quality
companies and higher-quality people at a much greater level of importance.
Customers will demand this. We have to make sure that we, as an industry, make
good on the promises we make.
Roberts: LEED and other sustainable programs are certainly
increasing in visibility, awareness, and popularity across the country. McQuay
is delighted to see and support this trend both from an industry and a global perspective.
For commercial contractors, the importance of this trend is a change in focus
for the design and sales process, away from first-cost toward building
operation and life-cycle costs.
Buildings designed for energy efficiency and/or sustainability
do not necessarily cost more, but will often incorporate nontraditional system
designs and equipment technologies. The challenge for contractors will be to
learn these new approaches, sell them, and put them into practice. McQuay is
committed to developing products that are energy efficient, use environmentally
friendly refrigerants, and are flexible so that they can serve many different
types of sustainable applications. We continue to develop educational and
design tools to support the sustainable design projects of our customers.
The NEWS: The energy efficiency claims of LEED-certified
buildings are being questioned. Some of the new materials and processes being
used are presenting challenges for mechanical systems contractors as they attempt
to properly size equipment and calculate loads. What are your long-term
expectations for the success of LEED?
Romano: There have been some questions associated with new
technology introduced as part of LEED projects. This is not surprising as the
intent of LEED is to push the envelope in terms of building design. Elements
such as underfloor air distribution, double-skin facades, and using passive
solar through higher-mass buildings and increased glass, are challenges for
many of the current load programs. These challenges are being met as we learn
more about the interaction of these designs with the equipment.
There is a lot of work yet to be done to ensure that
buildings are more environmentally responsible, and I believe the LEED program
is accomplishing what it intended - transforming the market and the way we all
think about building design.
Roberts: I absolutely think the movement toward more
energy-efficient and sustainable buildings will continue to grow and become a significant
part, if not eventually the dominant part, of our market or standard building
practice. Along the way, a process to measure and certify designs will succeed.
LEED is clearly the current leader. Since we believe that
the basic design objectives and principles of this movement are sound and, if
applied well, are economically justified, we also believe there are true
savings available.
That said, there will also be a learning curve, with a
change from the common approach of oversizing the HVAC system, to system
optimization. Therefore, the integration of building design, building load
modeling, and actual building operation needs to evolve and improve. I believe
the process and tools will evolve with experience. McQuay has tools to assist
in the design process, and is continually improving them.
Conover: Growing pains are associated with most new things
and green buildings are no exception. However, I suspect some of the challenges
occurring during the modeling phase result from a communication breakdown
between the architect’s and engineer’s visions, and the bidder’s
interpretation.
The project design, execution, and commissioning need to be
communicated well throughout the entire construction and commissioning period.
It is also important to communicate well during the handoff to the operating
staff, to ensure the project continues to be operated as the designer
originally intended.
If the system is not installed or operated as the designer
intended, problems will likely occur during commissioning or measurement and
verification (M&V) period. Traditionally designed buildings often don’t
experience these kinds of problems simply because commissioning and/or M&V
are value engineered out of the specification. In these cases, however,
problems can occur if owners are unsatisfied with the building.
Commissioning after building construction is the
responsibility of a commissioning agent to ensure the building will be operated
as intended. Continuous commissioning can help reassure that the original
design intents are carried out throughout the life of the building.
LEED is putting a great practice in place, which is
reinforced by the USGBC, which provides third-party verification. The
commissioning and M&V help the building industry focus on the operation
side of the equation. LEED will grow as new versions are introduced. Given time
and continued support, these great practices will become more common, and
buildings will be greener year after year.
The NEWS: Currently, building owners receive a plaque for
the wall of their LEED-certified building, and bragging rights to use in
promotional materials. Are there other incentives that might encourage owners
to go green?
Romano: There are several incentives I can think of; perhaps
the one best understood is the bottom-line incentive. The USGBC announced that
it will start requiring a savings of 14 percent or more in energy costs. This
translates into direct bottom-line savings for building owners and tenants -
that is certainly better than a plaque.
In addition, green building practices can result in a number
of other direct and indirect costs, including programs that offer insurance
premium reductions for buildings that meet LEED standards. Recent studies have
shown that productivity is up in these buildings. In any building, costs
associated with the people in the building dwarf the cost of energy. This is
true of offices, retail buildings, and schools. Retailers have shown increased
sales from stores with green features. Healthier, more-productive,
energy-efficient buildings can often be built with little or no additional
cost.
For the developer, several locations are offering reduced
permitting time when the building is being LEED certified. This can allow
opening months ahead of schedule. Several states, such as New York and
Maryland, also make funds available for meeting green building standards -
another incentive for owners.
Conover: A LEED plaque and certification provide a sense of
pride and achievement to owners and employees - and clearly demonstrates
environmental stewardship. Getting third-party verification from the USGBC
demonstrates that an even higher bar was met to ensure quality and execution.
Bragging rights are a valuable marketing tool. Going green
also offers direct benefits in regard to reducing energy usage and improving
indoor air quality, which reduces health care costs and increases productivity.
Many reports indicate that green buildings deliver better test results in
schools, provide healthier operating and patient rooms in hospitals, and offer
better indoor environmental quality for employees. All of these benefits help
increase productivity which, in turn, helps improve marketplace
competitiveness.
Better overall results through the life of the building can
improve the bottom line. Many cities and states, such as Santa Monica (Calif.),
Cincinnati, and Oregon, are in the forefront of promoting green buildings in
neighborhood developments. They do this by providing faster building permits,
grants, and tax incentives to attract more companies and talent.
In some areas, too, LEED compliance is becoming the required
standard, not just an option. For example, the state of Washington will soon
require LEED certification for publicly funded buildings.
The NEWS: How might contractors best profit from involvement
in the green movement? To date, many claim they understand the necessity to
help the environment, but can’t find the money.
Romano: Contractors are a critical part of the commercial
construction market and the move to sustainability is an opportunity for
contractors. To get involved, I would recommend that contractors become
knowledgeable about what is required to build green. Contractors should:
• Take advantage of training opportunities on LEED and on
sustainable design. Getting certified through programs like Green Advantage is
a good first step. This training can actually help a commercial project achieve
an innovation credit.
• Get involved early. The integrated design approach
requires everyone’s involvement through the design and construction process.
• Understand the documentation required by the contractor
when working on a LEED project. Keeping the right records and knowing the right
questions to ask is the key to a LEED job running well and profitably. The
integrated design approach is a process that appeals to the design-build
contractor.
• Look for the opportunities. The LEED - EB (Existing
Building) program can be a great opportunity for contractors to work with
existing service customers and use this program as an opportunity to help them
become greener.
Roberts: Green designs often have higher first costs and
more unique technologies. Both offer the contractor opportunities for higher
profits.
Green designs may also require closer monitoring,
maintenance, and adjustment in actual use to maintain performance - all of
which again offer the contractor business opportunities. A challenge to
contractors is understanding the intent of the design and the equipments’
capabilities to select, deliver, and install the appropriate system.
McQuay, through its sales force, offers assistance on both
the system design and equipment operation. ASHRAE and other industry players
also offer excellent training programs locally and nationally.
Conover: The green movement offers a great way for
contractors to differentiate themselves in the industry, and get a head start
on regulating bodies and customers who are increasingly demanding green.
Because this is a relatively new area with a learning curve,
it might seem a little frustrating or daunting for some contractors to fulfill
a green project. But, contractors can rest assured that as they gain
experience, they will become more efficient.
In the end, contractors embarking on green projects should
see greater profits through bills of material, labor, and improved efficiency,
resulting in better margins. For instance, increased air cleaning requirements
add to the traditional air cleaner bill of material, and better sealing or CO2
monitors in high-density spaces add to labor content.
As we know, the USGBC is committed to addressing the climate
change challenge, as evidenced by its ongoing pledge to help the industry go
greener.
The USGBC has stated its goal to see 100,000 LEED-certified
commercial buildings and 1 million certified homes be completed by 2010, and to
see 1 million LEED-certified commercial buildings and 10 million certified
homes by 2020.
Going green is becoming more than a trend; it’s becoming an
important way of life for our industry and our world. Contractors who get
involved sooner rather than later can only help their own businesses, and gain
the extra satisfaction of helping the environment.
Publication date: 08/06/2007