ACHRNEWS

Manufacturers: International Comfort Products

April 10, 2000
The Tempstar Racing program of International Comfort Products (Lewisburg, TN), which is a new associate sponsor of Casey Atwood’s Busch Grand National Series car, includes a package of incentives to encourage Tempstar heating and cooling contractors to sell more product. One element of the package is special VIP race-day events to draw dealers to pre-race sales training sessions.