Danfoss Market Restructuring
August 3, 2009
Fla. - As part of a strategic assessment for market growth and expansion over
the next three years, Danfoss Turbocor Compressors (DTC) has implemented a
restructuring of its retrofit market segment. According to the company, this
restructuring introduces a new approach to better serve customers by
establishing prequalified Retrofit Solution Providers (RSPs), who will become
the primary channels for the distribution and application of Danfoss Turbocor
The RSP includes original equipment manufacturers (OEMs) that will market their
own retrofit applications, as well as OEMs who will work with independent
retrofit contractors qualified by DTC.
There are currently two prequalified RSPs through which DTC will exclusively
sell products to expand the retrofit market within North America: Smardt
Retrofit Solutions Inc., Dorval, Que., and MagLev™ Retrofit Solutions, Sparta,
Wis. These RSPs will be responsible for administering support and service to the
existing base of retrofit contractors, as well as enlisting and recruiting new
retrofit contractors to serve the marketplace.
“DTC believes this approach will provide a continued opportunity for growth and
expansion of the retrofit market as these RSPs can provide a complete systems
solution and technical support, from application right through to after sales
and service,” said Uwe Seemann, chief sales and marketing officer for Danfoss
Each contractor will have the opportunity to work through one of the RSPs to
market and sell retrofit solutions using Danfoss Turbocor Compressors
trademarks and product literature. DTC will continue to promote retrofit
applications on its Website, as well as marketing information directed through
one of the RSPs.
For more information, visit www.danfossturbocor.com.
Publication date: 08/03/2009