ACHRNEWS

CertainTeed Redesigns Website, Online Tools

January 19, 2009

VALLEY FORGE, Pa. - With the launch of CertainTeed Corp.’s redesigned Website (www.certainteed.com), the company says that building professionals are a click away from product information, technical resources, and continuing education programs, as well as new tools to drive new business leads.

The site provides readily accessible information for more than 1,000 CertainTeed interior and exterior building products, including detailed specifications, material safety data sheets, and installation guides. A new feature, “My Project Folder,” allows visitors to select and save product information for future reference.

In addition, an online “Learning Center” provides information on frequently asked questions and tips regarding CertainTeed product performance and best practices. The site also offers a comprehensive menu of continuing education courses and a special “Green Building Products” section, aligning CertainTeed products with LEED® and the National Association of Home Builders (NAHB) Green Building Program™.

“CertainTeed’s leadership in the industry is rooted in the manufacture of high-quality products that are backed by the technical support and resources needed for building industry professionals to succeed,” said Peter Dachowski, president and CEO of CertainTeed. “Through the development of a comprehensive, easy-to-navigate Website, we have strengthened that commitment to our customers.”

The CertainTeed Website incorporates a new tool that connects consumers to contractors, installers, and builders through an automated system. Using the “Find a Pro” tool, consumers can search for a building professional by zip code and automatically request information directly from the contractor, builder, or installer.

Featuring project photos, case studies, and an online, interactive tool - ColorView™ - the “Idea Center” serves as an information source for building professionals and designers. A special version of ColorView can also be downloaded by building professionals and serve as a sales tool, helping customers visualize CertainTeed products on their home or building.

CertainTeed serves the residential, commercial, and industrial building sectors through the manufacture of insulation, gypsum, ceilings, exterior trim, vinyl and polymer shake siding, fiber cement siding, PVC pipe, foundations, roofing, fence, railing, and deck products. For more information, visit www.certainteed.com.

Publication date: 01/19/2009