Articles Tagged with ''social media guidelines''

Transform Yourself into a Social Media Superstar

October 8, 2012
Although there is no exact formula for social media stardom, it is important that contractors remember to balance the promotional side of their business with the personal side.


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Social Media Policies Protect Contractors, Brand

Finding a Balance Between Communication and Policy
September 3, 2012
With the growing acceptance of social media in business, many of the social debates have shifted from if an HVAC contractor should employ social media to how to govern its use. Enter social media policies. These policies can help protect contractors and their companies from libelous or malevolent online conduct from employees.


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