The amended guidelines acknowledge that the original numerical collection goals calling for a specific number of mercury containing thermostats were unrealistic moving forward. The regulation modified both collection targets and added a series of programmatic activities to complete annually.
Actually finding the mercury-containing culprits can be a bit of a riddle, partly because there’s no way to know exactly how many are still out there or where they are located.
The digital age reinforces two timeless messages of marketing. First, know your audience, and second, allow them to respond to you in the manner they prefer. Offer options.
“It’s my hope that the Trump administration will reconsider these proposed tariffs and pursue policies that enhance U.S. competitiveness rather than reduce access to foreign markets,” said Ryan Kiscaden, executive director, Thermostat Recycling Corp.
TRC is at the forefront of marketing and public relations efforts to deliver this message, and nothing is more personal or demonstrative about our commitment than attending various conferences and trade shows.
In her new position, Myers will be responsible for administrative and operations functions while managing the processing facility’s performance, reporting on issues and maintaining regulatory compliance.