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Quick Facts: Superheat And Subcooling

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Marketing Magic: Are You Building Fans for Life?

May 28, 2012

By Adams Hudson

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“Why didn’t you page the nearby area to let people know you were leaving early?” The Delta attendant said, “We only page in the immediate area.” “So,” I asked, through mildly clenched teeth, “You only page to locate people who are already here?” Anybody see the problem?

Stung By the Sting

August 10, 2012

By John Conrad

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My editorial in the July 23 print issue of The NEWS concerning the NBC “Today” Show sting showing dishonest HVAC technicians seems to have hit a nerve, a raw nerve. Is there a solution?

Learning From Sting Operation

August 13, 2012

By Butch Welsch

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The NBC “Today” show recently showed a “sting” operation on air conditioning contractors. Since the program was aired, HVAC chat rooms have been filled with conversations. What’s the buzz about?

Customer Service That Bowls Over the Competition

August 20, 2012

By Kyle Gargaro

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This week I am writing about bowling. Not so much the 7-10 split or how many beers translate into the best score — although I would guess more than 3 and less than 6 — but I am writing about the customer service I received from a local bowling alley that turned me from a disgruntled customer to a loyal one.

Odors, Oil, Great Service

October 1, 2012

By Steve Coscia

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Is a technician’s value based on technical skills only? The answer will depend on your experience and the pivotal events that helped to shape your career. Our industry places much emphasis on diagnostic and troubleshooting capability, whereas a customer’s perception of value may be something else altogether.

Where Are Your Customers?

March 18, 2013

By Kyle Gargaro

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I don’t believe the HVAC industry in which you work and the publishing business which The NEWS plays in have very much in common. There is one fairly significant similarity though: We both need to be where our customers/readers are at all times.

Creative Ways to Keep Your Customers Coming Back

April 29, 2013

By Jim Hughes

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In an industry where it can be years between service calls, and replacements are 15 or more years apart, you need more than great customer service to keep customers coming back.

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2013 ACCA Conference & IE3 Expo

Photos from the 2013 ACCA Conference & IE3 Expo in Orlando, Fla.

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Cade Clark, assistant vice president of government affairs for the Air-Conditioning, Heating & Refrigeration Institute (AHRI), gives a brief overview of the new version of the Shaheen-Portman bill, what AHRI thinks of the energy-efficiency legislation, and how it might affect the HVACR industry if it becomes law.

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2013 May 20

Check out the weekly edition of The NEWS today!

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Bit more cure - Common Cures for a Loud Air Conditioner

makes no sense - Industry Encourages Cap Use on Refrigerants

Driver tracking system - Jan. 10, 2013: NexTraq Fleet Tracking System Offers Distracted Driving Solution

- Skilled Jobs Direct Launches Website

Service Manager - The Professor: Three-Phase Motor Voltage Unbalance

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