Articles Tagged with ''marketing''

Murphy’s Law

Some Things in Business are Timeless

Two articles I recently read brought me to a similar recognition, but most aptly stated by Joseph Schumpeter,The Economist, March 14, 2015 — “People still greet each other by handing out little rectangles made from dead trees rather than tapping their phones together.


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Don’t Market on the Cheap

Your Sales and Reputation Will Suffer
Don’t make the mistake of trying to market on the cheap. If you are not going to make your business look like a million dollars, which when done properly does not cost that much extra, don’t bother with marketing at all.


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How Does Your Brand Look Online?

Five Steps to Keep From Looking Like a Homeless Street Vendor
There’s a lot riding on a website that’s working for a business. It has to convey brand and professionalism, communicate the right message, and engage visitors. Every detail plays a role, from the logo to the text to the design and functionality.


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2015 HARDI Fly-In

Highlights from HARDI's Congressional Fly-In in Washington, D.C. Post date: May 28, 2015.

Podcasts

NEWSMakers: Kevin Conrad
Kevin Conrad, president, Kevin Conrad Heating and Cooling Inc., Nantucket, Massachusetts, breaks down working in the New England climate, the benefits of insulation foam, and more.


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ACHRNEWS

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2015 June 29

Check out the weekly edition of The NEWS today!

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Online Reviews

Do you track online review sites like Yelp to look for comments on your company’s performance?
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HVACR INDUSTRY STORE

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2015 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

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