The home automation market is growing globally at an incredible pace with revenue expected to hit $10 billion this year and $44 billion by 2017. The prevalence of these products can be seen with a quick trip to the hardware store, where anyone can find an array of Wi-Fi-capable home automation products, including thermostats, door locks, lights, video cameras, and more.
While some contractors are resistant to the technology, others see these products as more than just another technology to learn — they view them as an additional source of revenue, an opportunity. But home automation solutions won’t sell themselves, which is why some contractors have developed sales strategies aimed at providing the perfect solution for each of their customers.