As we come to the end of one of the coldest winters in memory, it’s time to revisit an old friend: maintenance agreements. Maintenance agreements have always provided a number of benefits to both the contractor and his customer; however, with the conditions this winter, a story can be told that makes it even more important for your customer to consider a maintenance agreement. This is an opportunity that we as contractors should utilize and capitalize upon.
Your customers’ air conditioning units have undergone extremely harsh conditions this winter, and the need to check all of the components is greater than ever. Besides the interior components, even some of the exterior cabinets have sustained potential damage due to the low temperatures and mounds of snow. In addition, since your maintenance agreement should include a fall check on the furnace system as well, it offers you another selling feature.