Lochinvar Goes on Tour
The customized truck features a multimedia lab with Lochinvar products installed inside, which allows visitors to experience the technology behind many of the company’s latest equipment. Each display features its own flat-screen television with product details, and a large touch-screen television offers a look at Lochinvar’s overall product offerings and more.
The product showcase tour will visit current and prospective customers at their locations in a fun and interactive learning environment. Lochinvar also plans to bring the mobile product truck to tradeshows throughout the year, as well as special events hosted by industry partners.
“We’re excited to hit the road in our brand new truck to share Lochinvar’s advanced technology and innovation with existing customers and new audiences,” said Stirling Boston, director of marketing. “Guests will have a chance to experience the products in action, learn about our high-efficiency heating solutions, and discuss their upcoming applications with Lochinvar team members.” Specific dates, times, and locations of events can be obtained from local Lochinvar representatives or at www.lochinvar.com.
Publication date: 3/11/2013