A group photo of participants at Tecumseh’s first Certified Refrigeration Specialist class conducted in Tupelo, Miss.

The purpose-built classroom and lab facility at the site of Tecumseh’s main North American production hub in Tupelo, Miss., will provide the training and education necessary for key wholesaler personnel to become Tecumseh-certified Refrigeration Specialists, the company said in an announcement.

“Tecumseh-certified Refrigeration Specialists will play an essential role in Tecumseh’s partnership with its authorized wholesalers, focusing primarily on enriching their knowledge of refrigeration systems and extending that knowledge to the wholesale branch level,” the company said. “The expected result is that Tecumseh-authorized wholesalers will expand and deepen their knowledge of refrigeration systems and, more importantly, they will be able to correctly apply and troubleshoot compressors and condensing units. Certified Refrigeration Specialists will have a stronger foundation and be better equipped to support commercial refrigeration contractors.”

“Pushing advanced technical knowledge deeper into the sales channel will help to increase the wholesaler’s penetration into the commercial refrigeration market,” said Jeff Fordeck, vice president of sales and marketing, Tecumseh North America. “These refrigeration specialists then become more valuable to their respective wholesale companies, helping to drive growth and profitability.”

For more information, visit the company’s website at www.tecumseh.com.

Publication date: 11/26/2012