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Carrier Builds ‘Cool’ Playhouse

August 20, 2012
Carrier's 'Cool' Playhouse
Carrier’s ‘Cool’ Playhouse will be showcased throughout Indiana in August.

INDIANAPOLIS — Attendees of the Indiana State Fair will have more to see than farm animals and carnival rides this year. Carrier’s “cool” playhouse will be on display through Aug. 19, as part of the 2012 Play It Forward playhouse program, a campaign initiated by Habitat for Humanity of Greater Indianapolis that encourages local companies and organizations, community members, and volunteers to design, provide materials for, and build unique children’s playhouses.

Carrier is one of more than 20 companies participating in the program. The playhouses will tour Indianapolis until the end of August and will then be auctioned off to the public from Sept. 4-14, as part of Habitat for Humanity’s 25th anniversary of providing homes to Indianapolis families in need. All proceeds from the playhouse auction will help further Habitat for Humanity of Greater Indianapolis’ mission of providing affordable homeownership opportunities in the area.

“Carrier employees and volunteers have built 20 Habitat for Humanity homes in Indianapolis since 1991,” said Michelle Caldwell, brand manager, Carrier. “We are excited to continue this legacy of community involvement by building a Carrier playhouse for Habitat’s Play It Forward playhouse program.”

Carrier incorporated outdoor themes, such as clouds and green colors, into the playhouse’s six-foot by six-foot design, which also features Carrier toy vans and a highway playscape mat.

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Publication date: 8/20/2012

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