First up was the look back on a successful year for the company. WaterFurnace CEO Tom Huntington reported an impressive growing of the commercial side of the business. At the end of 2011, 43 percent of the products that ran down its lines were commercial products, which was an all-time high for the company.
“We embarked on a multiyear focus on commercial products. It’s a strategy that will be long term, but it got us through the short term as well,” Huntington said. “It’s all about new products and the expansion of the breadth of the products. We’re bringing the same offering to commercial that we’ve traditionally had in residential. That and the marriage of controls is the secret sauce for WaterFurnace. That expertise has been leveraged and really helped us through the rough patch in residential construction.”