“This partnership is a natural fit as both Rotobrush and AirAdvice are dedicated to helping contractors offer quality IAQ solutions to consumers,” said Lane Jeffryes, Rotobrush CEO and president. “Research shows that the majority of homeowners will purchase a service once provided with a professional analysis of the problem and a recommended solution. By collaborating with AirAdvice to offer its unique HomeAdvice™ product, we can now offer contractors a complete solution for residential IAQ problem identification and solving. It’s these types of value-added services that make the difference to a homeowner when considering which contractor to hire.”

Once a contractor places the HomeAdvice monitor in a home, it continually measures and transmits data concerning six areas of air quality — temperature, humidity, carbon monoxide, carbon dioxide, particulates, and volatile organic compounds such as chemicals and odors — to the AirAdvice data center. Contractors log into the company’s website to generate a comprehensive report from the data. The report diagnoses IAQ issues and provides solutions. The contractor can then share the report and solutions with the homeowner as part of an IAQ service.

“We always stress that it’s the goal of HVAC contractors to provide a safe and comfortable environment in their customers’ homes,” said Don Aultman, AirAdvice vice president. “More than 90 percent of all homes have at least one indoor air quality problem, primarily particulates which they can’t see or smell. Nine times out of 10, homeowners want to solve these problems once they are educated. With HomeAdvice, contractors can make the invisible visible, and show homeowners not only what the problem is, but also how to fix it. HomeAdvice allows the contractor to become a total solutions provider, which is a step they need to take in this challenging market.”

Publication date: 03/05/2012