Newsline

McQuay Launches Rewards Program

May 17, 2010
/ Print / Reprints /
ShareMore
/ Text Size+

MINNEAPOLIS - McQuay International, a division of Daikin Industries Ltd., launched a promotional program for its U.S. and Canadian distributors network and their customers.

“With the economic pressures today, we want to reward our distributors and their customers for their continued loyalty,” said Ed Blackford, general manager of McQuay Parts. With this program, both the distributors and the installer/customer earn free reward points with their purchases.

Distributors will be receiving a comprehensive launch kit filled with marketing support materials for their organizations. The release package will include POP display materials, such as brochures, counter mats, posters, and a description of available reward categories, which are purchased using earned reward points. “We are helping the distributors promote themselves - this is about building their business and their brand,” said Robin Breth, manager of sales channels.

Customers will earn point based rewards as well, by logging their purchase activity on the Cool Rewards website, www.mcquaypartsrewards.com. To kick off the program, when McQuay customers register for the McQuay Cool Rewards program, they and their distributor receive 500 bonus points.

Points are rewarded for thousands of parts in the McQuay catalog, including semi-hermetic compressors, motors, VFDs and accessories, belts, bearings and bushings, hoses, refrigeration, and hand tools.

McQuay also announced its Race Days promotion, which will award one McQuay Parts customer a VIP race experience. The grand prize includes roundtrip airfare, hotel, race tickets, and a VIP pit and garage tour.

Publication date: 05/17/2010

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

2014 World Energy Engineering Congress

Scenes from the 2014 World Energy Engineering Congress in Washington, D.C.

Podcasts

NEWSMakers: Kari Arfstrom

Kari Arfstrom, executive director of the HVACR Workforce Development Foundation, talks about the upcoming HVACR & Mechanical Conference. Posted on Jan. 23.

More Podcasts

ACHRNEWS

NEWS 01-26-15 cover

2015 January 26

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

Regional Standards

With regional standards for a/c equipment going into effect in 2015, how do you think it will impact the industry?
View Results Poll Archive

HVACR INDUSTRY STORE

2015.jpg
2015 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research

 

Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.

DON'T MISS A THING

Magazine image
 
Register today for complete access to ACHRNews.com. Get full access to the latest features, Extra Edition, and more.

STAY CONNECTED

facebook icontwitter iconyoutube iconLinkedIn i con