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New BASF Construction Solutions Website Launched

FLORHAM PARK, N.J. - BASF recently launched its new Construction Solutions Website, designed to enable quick and easy access to the company’s building and construction portfolio of more than 600 technologies and product offerings.

The Website, www.basf.com/construction, is designed as a resource to customers seeking detailed information on the more than 75 construction solution and product categories offered by BASF. Information is provided for BASF products used directly on construction sites or integrated into other products to improve the performance of products used in construction. The BASF offering includes adhesives and sealants, energy efficient building insulation, heat reflecting coatings, and electrical, HVAC, and plumbing parts.

“BASF offers the broadest range of products and solutions to improve the performance of construction projects while they are being built and when they are operating,” said Tilo Horstmann, director of business development for BASF in North America. “Our new Construction Solutions portal allows customers to either download a useful document or obtain contact information for a BASF construction expert within a few mouse clicks of entering the Website, saving them time.”

The site is organized by U.S. Census Bureau construction segments. BASF solutions can be viewed for Commercial, Highways & Streets, Hospitals, Lodging, Manufacturing, Office Buildings, Power-Energy, Recreation, Residential-Improvement, Residential-New, Schools, Sewage Treatment/Water Supply, Telecommunications, Transportation-Buildings, and Transportation-Infrastructure construction segments.

The site also provides focused information regarding sustainable construction practices for professionals and the general public, including information about the BASF Near-Zero Energy Home that the company built in Paterson, N.J., and about a wide range of products designed to significantly improve the energy efficiency and durability of construction projects.

To find out more about BASF Construction Solutions’ portfolio, visit www.basf.com/construction.

Publication date: 08/11/2008

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