HVAC Breaking News

Aug. 9, 2002: NHRAW Offers Free Sales Training

COLUMBUS, OH — As a contribution to help improve retail selling skills, members of the Northamerican Heating, Refrigeration and Airconditioning Wholesalers Association (NHRAW) are now offering free basic sales training lessons to interested dealers and technicians via the NHRAW website. Fourteen topics on the “ABCs of Selling HVAC to the Consumer” have been posted at www.nhraw.org (website).

“These lessons address basic selling principles and are not intended as a substitute for selling seminars conducted by our industry sales consultants,” said Jim Woodruff, chair of the NHRAW Education Committee. “If anything, these lessons could be viewed as a prelude to attending more intense, role-playing sales schools.”

According to NHRAW, the lessons are written specifically for the face-to-face homeowner sales call. Such traditional topics as designing a sales proposal, using the telephone, ways to overcome objections, and how to plan a successful sales call are included in the 14 basic lessons.

Those interested can contact their local NHRAW wholesaler to obtain a website password to download the lessons. For those who wish to verify their understanding of the material, the association’s Home Study Institute will provide an optional test for an administrative fee of $25. Following grading by the institute, a certification of completion will be issued as proof of the undertaking and successful examination.

For more information, call 614-488-1835.

Publication date: 08/05/2002

Did you enjoy this article? Click here to subscribe to The NEWS Magazine

Recent Articles by James Siegel

You must login or register in order to post a comment.



Image Galleries

2015 ACCA Conference

Images from the 2015 ACCA Conference in Grapevine, Texas. Posted on April 8, 2015.


NEWSMakers: Clint Schreck

Clint Schreck, general manager, Columbus Worthington Air, Columbus, Ohio, discusses winning Angie’s List Super Service Award, how to handle online reviews, and much more.

More Podcasts


NEWS 05-25-15 cover

2015 May 25

Check out the weekly edition of The NEWS today!

Table Of Contents Subscribe

Legislation and Regulation

What legislative/regulatory issue is most important to you as a HVAC business owner?
View Results Poll Archive


2015 National Plumbing & HVAC Estimator

Every plumbing and HVAC estimator can use the cost estimates in this practical manual!

More Products

Clear Seas Research


Clear Seas ResearchWith access to over one million professionals and more than 60 industry-specific publications, Clear Seas Research offers relevant insights from those who know your industry best. Let us customize a market research solution that exceeds your marketing goals.


Magazine image
Register today for complete access to ACHRNews.com. Get full access to the latest features, Extra Edition, and more.


facebook icontwitter iconyoutube iconLinkedIn i con